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An Introduction to Web Accessibility

What is web accessibility?

Web accessibility is the inclusive practice of making websites and their digital properties accessible to people with disabilities. The ADA requires that websites be accessible, as they are considered places of public accommodation.

What are the benefits of an accessible website?

  • Mitigate Legal Risk: In 2021, the number of web-related lawsuits in the U.S. saw a 320% increase over the past eight years; the average settlement costs around $30,000. An accessible website could save you time and money that would be spent settling a potential lawsuit. 
  • Optimize your website’s reach: Make your website accessible to 15% of the population who are an underserved and loyal group of consumers. Doing so helps you reduce bounce rates and maximizes your site’s reach with enhanced search visibility. 
  • It’s the right thing to do: The Diversity, Equity, and Inclusion social movement is growing exponentially. Accessibility is a human right, and brands that prioritize it send a clear, positive message that they care about all members of their communities.
  • Receive tax incentives: There is up to a $5,000 tax credit available to business owners that invest in accessibility (watch this video).

How can I make my website accessible?

We’ve partnered with accessiBe, the industry leader and pioneer of an AI-powered solution called accessWidget. It’s a cost-efficient software solution that automates the process of making your site accessible and compliant. 

To better understand the benefits to end-users, watch this brief demo video of a person who is blind using accessWidget.

How much does it cost?

accessWidget costs $49/month or $490/year. The prices include installation, ongoing maintenance, an accessibility statement, monthly compliance audits, and accessiBe’s litigation support package. 

How do I know if my site is accessible?

Checking your site is easy with our accessScan tool. Just enter your home page URL and get a free audit report.

Once your site is running the accessWidget, it will be scanned periodically for any problems that could arise due to modifications. A comprehensive report is generated every month for your records, ensuring your site stays in compliance.

How do I get started?

Contact us at inquiries@sancsoft.com and we’ll take care of the process. Start off with a 30-day free trial of accessWidget, and the installation is free. At the end of the trial, let us know by email if you would like your site to remain accessible and compliant.

Additional Resources

The web is full of additional information on specific requirements and standards. Here are some links to get started in supporting web accessibility.